Who is Imperium Growth Partners?

Imperium Growth Partners (IGP) builds the AI brain for owner-led businesses. We capture your voice, processes, knowledge, and IP, build it into a Digital Brain, and use that brain to build growth systems, operational systems, or both. Founded by Jan Potgieter, who spent twenty years at Imperium Negotiation Solutions leading dealmaking for bp, Hilton, NHS, Pfizer, Vodafone, John Deere, Adidas and LaLiga. Three industries. Three builds. Same method. Built in Johannesburg. Delivered globally.

Have you done this for a business like mine before?

Three businesses, three industries, six months. Imperium Negotiation Solutions (B2B professional services), Linda Paige Executive Coaching (B2C coaching for professional women), and Hamar Controls (an industrial EC&I contractor pricing multi-million-rand tenders at 99.7% accuracy). Growth brains and operational brains. Different audiences, different applications, same architecture. The method adapts to the business. It does not change.

Do you only work with consultants and coaches?

No. In six months we have built brains for a negotiation consultancy, an executive coaching firm, and an industrial contractor pricing tenders at 99.7% accuracy. The method is industry-agnostic. We work with accounting practices, law firms, engineering contractors, construction businesses, manufacturing firms, medical group practices, financial advisors, and any owner-led business where the founder's knowledge is the core asset. The brain adapts. The method does not change.

Can you build operational systems, not just marketing?

Yes. The Digital Brain powers both growth and operations. On the growth side: websites, content engines, scorecards, prospecting, ads. On the operational side: proposal and quote automation, client intake, compliance checking, knowledge bases, reporting dashboards, and process-specific AI tools. The Hamar Controls build is the proof: an industrial contractor's tender pricing system at 99.7% accuracy. Same architecture as the marketing builds. Different application.

What's actually in the 90-Day Sprint?

Month 1: we capture your voice, processes, knowledge, and IP. We build the Digital Brain and diagnose which three projects will produce the highest ROI. Months 2 to 3: we build those three projects, from growth menus (website, content engine, scorecard, prospecting, ads) or operational menus (proposal automation, compliance, reporting, knowledge base, process-specific AI tools) or a mix of both. Every Sprint looks different because every business is different. At day 90 you get a performance dashboard and choose your next step.

What is the difference between the Sprint and the Support Arc?

Imperium Growth Partners works in two phases. The 90-Day Sprint is a fixed-fee, fixed-timeline engagement: diagnose, build, launch, and measure. From day 90 the Support Arc takes over and steps down by design: two months of Stabilise & Transfer at $2,000 / R33,000 per month while we tune the live system and train your operator, then six months of Maintain & Advise at $1,000 / R16,500 per month while you run it and we keep it sharp. Every phase has a written bill of work. At month 12 you continue on maintenance, take the handover free, or commission the next build. Owners who want zero involvement can opt into Full Operation at $3,000 / R50,000 per month instead.

How much does IGP cost?

Imperium Growth Partners' 90-Day Sprint is $10,000 / R165,000 flat fee. After the sprint, support steps down on a written schedule: $2,000 / R33,000 per month for two months (Stabilise & Transfer), then $1,000 / R16,500 per month for six months (Maintain & Advise), then your call: continue, take the free handover, or build next. Full Operation, where IGP runs everything, is an opt-in at $3,000 / R50,000 per month (or $5,000 / R83,000 Strategic). You pay third-party subscriptions directly ($300–400 / R5,000–6,600 per month) and fund your own ad spend where ads are in scope. Sprint fee rises as capacity fills.

How much of my time does this actually take?

About 20 hours total over the 90-Day Sprint. Week 1 is the heaviest: 8 hours for discovery, voice capture, and account setup. Weeks 2 to 4: 2 hours each for approvals. After go-live: a 15-minute weekly check-in plus content approvals. Your time on the work itself does not change. That is the whole point.

Do I have to do the voice capture?

Yes. It is the single most important hour of the engagement. Sixty to ninety minutes of you talking into a recorder, across a set of prompts, on your own. No interviewer, no camera, no performance. That raw audio is what makes the content sound like you instead of like a marketing template. Skip it and the content is generic. Do it and clients cannot tell the difference between your writing and the engine's output.

What's the guarantee?

The Delivery Guarantee: your Digital Brain is live by day 30 and all three systems are live by day 90, each meeting a written acceptance spec agreed at kickoff, or Imperium Growth Partners keeps building at zero cost until they do. We deliberately do not guarantee lead volume. That depends on your market, your offer, and your ad spend: inputs nobody outside your business controls, and anyone who guarantees them is pricing the lie into their fee. We guarantee the machine: built, live, to spec, owned by you.

What happens at the end of the 90-Day Sprint?

At day 90 the Support Arc starts by default: two months at $2,000 / R33,000 per month while IGP stabilises the live system and trains your operator, then six months at $1,000 / R16,500 per month while you run it and IGP keeps it sharp. At month 12 you choose: continue maintenance at $1,000 / R16,500 rolling, take the full handover free, or commission the next three builds. Owners who never want to touch the system can opt into Full Operation at $3,000 / R50,000 per month instead. Either way it is your system, your accounts, your data.

What if I want to leave?

Every IGP engagement is cancellable with 30 days' notice: the Support Arc at any point, Full Operation after its 3-month initial commitment. You own everything from day one: revoke our access and keep running. A formal handover (documented SOPs, recorded training, and 30 days of email support) is free at month 12, or a flat $1,500 / R25,000 before that. No lock-ins. No annual renewal traps.

Imperium Growth Partners

A sub-brand of Imperium Negotiation Solutions

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Glossary

Delivery Guarantee

Most growth-services providers guarantee either nothing or everything. Nothing: "too many variables." Everything: lead-volume promises written against inputs the provider does not control: the client's market, offer, and ad spend. The Delivery Guarantee takes a third position: guarantee the machine completely, and the market honestly.

How the spec is set. At kickoff, each of the three priority projects gets a written acceptance spec: what live means, what the system produces, and how it is measured. A quoting engine prices against an agreed accuracy benchmark. A content engine publishes on schedule in the validated voice. A scorecard scores and routes. "Done looks like" becomes contractual language, not a vibe.

What happens if a system misses. IGP keeps building at its own cost until the spec is met. The remedy is delivery, not a discount. The client hired a builder to deliver a working machine, and the guarantee holds the builder to exactly that.

What IGP deliberately does not guarantee: market outcomes. Lead volume depends on the client's offer, market, and ad spend. IGP retired its lead-volume promise (the 90-Day Pipeline Guarantee, retired June 2026) for exactly this reason: a guarantee written against someone else's inputs is either a lie or an insurance premium hidden in the fee.

The guarantee is what makes IGP cap intake at two new clients per month. Delivery risk is only underwritable when the builder is not overcommitted. Scarcity is not marketing. Scarcity is what underwrites the guarantee.

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